Highlights

01:37 What does a digital music distribution company do

14:54 Catalyst for the growth of digital music in Africa

21:50 Why different streams pay different rates

28:45 Deezer's User Centric Payment System explained

50:44 Are music artists being exploited by record labels or are they mismanaging their careers?

The digital music business has undergone three phases in Africa, namely: the mobile phone ringtone/ringback phase, the digital downloads phase, and now the online streaming phase. Yoel Kenan, Founder, and CEO of Africori (an Africa-focussed digital music aggregation and distribution business) explains these phases and how, in most parts of Africa, the first phase is still prevalent.

This podcast spans the history of the digital music business, the role of distributors, discussion on music rights, and many more topics relating to Africa's booming music industry. Yoel also provides balanced and nuanced insights and further elaborates why in his view it is still early days as far as the digital music industry in Africa is concerned.

With experience of over 30 years working in the music industry for various major record labels, European radio stations, and many other music organizations, Yoel also takes some time to explain why the digital music industry is different in South Africa as compared to the rest of Africa.

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